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Branding 101: Beyond the Logo

  • 3mile 66 High Street North Carterton, Wellington, 5713 New Zealand (map)

You had a great idea, so you turned it into an even better, unique product. You thought of a clever name, put the product in a sharp-looking package, and created a logo and tagline. Now, you’re sure your brand is ready to go…

Not so fast.

The visual representation of your product or service is an important component of branding, but the graphic elements are just the beginning of the branding process. 

Join Peter Veltkamp, a freelance graphic designer (and co-owner of 3mile!) who's worked with corporate clients for many years. And also loves working with individuals and small businesses, having done so for more than 20 years. 

If you've hit a wall with sales, join Peter for essential strategies to help your target customer understand, appreciate, and become a loyal consumer.

$10 koha for non-members
Free for members
10 trip content ticket available at